Privacy Policy

GoToAnalyze ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website, platform, and services.

1. Information We Collect

1.1 Information You Provide

• Account Information: Name, email address, phone number, company name, job title when you create an account
• Profile Information: Profile picture, bio, preferences
• Payment Information: Billing address, payment method details (processed by secure payment providers)
• Assessment Data: Responses to our GTM maturity assessments
• Communications: Emails, support tickets, feedback you send us
• Content: Files, documents, and data you upload to our platform

1.2 Information Collected Automatically

• Device Information: Browser type, operating system, device type
• Usage Data: Pages visited, features used, actions taken
• Log Data: IP address, access times, referring URLs
• Cookies: Session cookies, preference cookies, analytics cookies
• Analytics: Google Analytics data for service improvement

1.3 Information from Third Parties

• Social Logins: Basic profile info if you sign in with Google/LinkedIn
• Integrations: Data from connected services (with your permission)
• Partners: Business information from partners for service delivery

2. How We Use Your Information

We use your information to:

• Provide Services: Deliver our platform, assessments, dashboards, and consulting services
• Process Payments: Handle subscriptions, invoicing, and payment processing
• Communicate: Send service updates, support responses, and important notifications
• Improve Services: Analyze usage patterns, fix bugs, and enhance features
• Personalize Experience: Tailor content and recommendations to your needs
• Marketing: Send promotional content (with your consent)
• Security: Protect against fraud, abuse, and unauthorized access
• Legal Compliance: Meet regulatory and legal requirements

3. How We Share Your Information

We may share your information with:

• Service Providers: Cloud hosting, payment processors, analytics providers, email services
• Business Partners: For integrated services with your consent
• Legal Requirements: When required by law, court order, or government request
• Business Transfers: In connection with mergers, acquisitions, or asset sales
• With Your Consent: When you explicitly authorize sharing

4. Data Security

We implement appropriate technical and organizational measures to protect your information:

• Encryption of data in transit (TLS/SSL) and at rest
• Secure cloud infrastructure with industry-standard protections
• Access controls and authentication requirements
• Regular security assessments and updates
• Employee training on data protection
• Incident response procedures

While we strive to protect your information, no method of transmission or storage is 100% secure. We cannot guarantee absolute security.

5. Data Retention

We retain your information for as long as:

• Your account is active
• Needed to provide our services
• Required by law or for legal purposes
• Necessary to protect our legitimate interests

After account deletion, we may retain certain information for backup, archival, or audit purposes as required by law.

6. Your Rights

Depending on your location, you may have the following rights:

• Access: Request a copy of your personal data
• Correction: Request correction of inaccurate data
• Deletion: Request deletion of your data
• Portability: Request data in a portable format
• Restriction: Request restriction of processing
• Objection: Object to certain processing activities
• Withdraw Consent: Withdraw previously given consent

To exercise these rights, contact us at privacy@gotoanalyze.com.

7. Cookies and Tracking

We use cookies and similar technologies for:

• Essential Cookies: Required for site functionality
• Preference Cookies: Remember your settings and choices
• Analytics Cookies: Understand how you use our services
• Marketing Cookies: Deliver relevant advertisements

You can manage cookie preferences through your browser settings. Note that disabling certain cookies may affect site functionality.

8. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place for such transfers, including:

• Standard contractual clauses
• Data processing agreements
• Compliance with applicable data protection laws

9. Children's Privacy

Our services are not directed to individuals under 18 years of age. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us immediately.

10. Third-Party Services

Our services may contain links to third-party websites or integrate with third-party services. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies.

Third-party services we use include:

• Google Analytics (analytics)
• Supabase (database and authentication)
• Vercel (hosting)
• Resend (email services)
• Cal.com (scheduling)
• Payment processors (as selected)

11. Changes to This Policy

We may update this Privacy Policy periodically. Changes will be posted on this page with an updated "Last updated" date. Material changes will be communicated via email or platform notification. Your continued use of our services after changes constitutes acceptance.

12. Contact Us

For any questions about this Privacy Policy or our data practices, please contact us: